Ad titles are very important and you should avoid generic titles such as “for sale” as that doesn’t tell potential buyers what’s being offered unless they click and view your ad description.

When creating an Ad you should avoid adding any irrelevant information that doesn’t relate directly to the content of the Ad as this can confuse buyers.

Spelling and punctuation are equally as important because an Ad filled with typo’s sends the wrong impression to buyers who will move on to the next Ad and buy from your competitor if they have a better written Ad.

Ads with short descriptions such as “click my link for details” rarely perform well because the Ad isn’t describing to the customer what’s being offered and they’re unlikely to click your link to go to your website unless they know what they’re going for, so having an accurate description is vital.

Do not add irrelevant keywords as tags. This will damage Your Search Engine rankings.

The same thing with Categories. If You save Your “Work at Home” Ad under category Movies, then this irrelevant keyword will lower Your Ads weight for Search Engines and You’ll get less traffic.